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Culture

A Museum of The Biggest Brand Failures Is Opening

See The Biggest Flops in Business.

A new museum based solely on  failure will be opening soon. From Twitter to Coke, some of the biggest companies in the world have been involved in embarrassing brand failures. This museum will have all this business blunders on display. 

The museum will be opening in Helinsborg, Sweden, this summer. The Museum of Failure will honour, those brand failures that definitely led to some executive somewhere being fired. 

The museum which celebrates bad ideas is an ingenious idea from the mind of ‘innovation researcher’ Dr Samuel West. The museum will feature over 60 products, from Coca-Cola(who remembers when they tried to change the recipe of coke), Nokia, Twitter, Donald Trump and Colgate. 

 

“The majority of all innovation projects fail,” according to the museum’s website.

“Learning is the only way to turn failure into success.” These are lessons every entrepreneur has to learn.

Here are some of the products you can expect to see:

Colgate learned the hard way that they shouldn’t try branch out into ready-meals
We don’t know what Twitter were thinking with the Peek.
Donald Trump’s attempt to enter the board game was a failure  
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